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Cognitive Consistency
A Fundamental Principle in Social Cognition
A Fundamental Principle in Social Cognition
Edited by Bertram Gawronski and Fritz Strack
Bertram Gawronski, PhD, is Professor of Psychology and Canada Research Chair in Social Psychology at the University of Western Ontario. His research focuses on associative and propositional processes underlying social judgments and social behavior. Dr. Gawronski’s work has been recognized with the Theoretical Innovation Prize from the Society for Personality and Social Psychology, the Early Career Award from the International Social Cognition Network, the Early Researcher Award from the Ministry of Research and Innovation of Ontario, and the Charlotte and Karl Bühler Award from the German Psychological Society.
Fritz Strack, PhD, is Professor of Psychology at the University of Würzburg, Germany. His research focuses on reflective and impulsive processes underlying social behavior. Dr. Strack’s work has been recognized with the Theoretical Innovation Prize from the Society for Personality and Social Psychology, the Thomas M. Ostrom Award from the Person Memory Interest Group for outstanding lifetime contributions to theory and research in the field of social cognition, and the Wilhelm Wundt Medal from the German Psychological Society for outstanding achievements in the field of psychology.
Fritz Strack, PhD, is Professor of Psychology at the University of Würzburg, Germany. His research focuses on reflective and impulsive processes underlying social behavior. Dr. Strack’s work has been recognized with the Theoretical Innovation Prize from the Society for Personality and Social Psychology, the Thomas M. Ostrom Award from the Person Memory Interest Group for outstanding lifetime contributions to theory and research in the field of social cognition, and the Wilhelm Wundt Medal from the German Psychological Society for outstanding achievements in the field of psychology.
