This authoritative handbook reviews the breadth of knowledge on the psychological processes that underlie social behavior. Leading investigators identify core principles that have emerged from the study of biological systems, social cognition, goals and strivings, interpersonal interactions, and group and cultural dynamics. Theories, methods, and findings are explained, and important directions for future research are highlighted.

New to This Edition:

• Many additional chapters.
• Incorporates significant advances in social cognitive neuroscience, motivational psychology, and other areas.
• Section on implications for applied domains, such as clinical psychology, health, and consumer behavior.