I. Looking Beyond Managed Care

1. Descent, Recovery, and Our Future

2. Restoring Professional Self-Esteem, Rediscovering Our Value

3. The Business of Practice

4. Conceptual Changes We Must Make

II. How to Build a Private Pay Therapy Practice

5. The Fundamental Strategy

6. How to Learn from Your Market and Where That May Lead

7. Planning the Business of Your Practice

8. How to Market Traditional Services

III. Diversifying Your Services: Taking Your Skills to the Workplace

9. New Applications for Your Skills: People-Consulting in the Workplace

10. Learning from Those in the Workplace and Where That Can Lead

11. Making a Business Plan for People-Consulting in the Workplace

12. Marketing and Selling to Business

Afterword

Appendix: Resources